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Our services

At BlueFox, we combine advanced consulting and research competences in an innovative way. We identify unique advantages and key opportunities of our clients, and on this basis, recommend strategic actions decisive for market success.

Discovering
A comprehensive picture is obtained by integrating many research methods.

Testing
Thanks to rigorous testing, we know what to offer to consumers so that it perfectly matches their expectations and preferences.

Solutions
Thanks to our own inference models and innovative tools, we indicate new solutions that maximize market share.

Product

Company’s strategy

  • Risk analysis and company potential diagnosis
  • Strategy design
  • Implementation mapping
  • Strategic initiatives
  • Mission, vision
  • Benchmarking
  • Corporate culture
  • Business model
Results
  • Development concept surviving the annual planning perspective
  • Practical strategies ideally linking the strengths of an organisation, customer expectations and market opportunities

Product

Brand

  • Brand strategy
  • Communication strategy
  • Launch plan
  • Portfolio architecture
  • Brand positioning
  • Archetypes, brand identity and personality
  • Consumer insights
  • Target group
Results
  • The strongest market brand
  • Game changing brands
  • New market categories

Product

Customer Experience

  • Optimisation of place of sale and communication
  • Customer experience diagnosis
  • Customer journey
  • Customer experience design
  • Customer experience management
Results
  • Customer experience as a source of competitive edge
  • Higher engagement, satisfaction and value of customer shopping basket

Product

Testing

Idea, prototype and ready-made solutions testing, i.a.:

  • Food
  • Packaging designs
  • Entire shops, sales salons
  • www pages
  • Computer games
  • Creations and advertisements
Results
  • Certainty that a product or service satisfies buyer expectations
  • Faster and cheaper commercialisation
  • Product formula, price and promotion optimisation

Contact us to receive a personalised offer.